The lender, which has operations in the Middle East, Asia and Africa, launched its branch-free “insha” service through its Turkish subsidiary Albaraka Turk, GNews reported.

The digital banking service would be the main strategy for penetrating the European market, including an estimated 20 million Muslims living in the continent, said Albaraka Turk General Manager Meliksah Utku.

Turkish lender Kuveyt Turk launched Germany’s first full-fledged Islamic bank in 2015, but Islamic finance has been slow to gain a foothold in mainland Europe due to a fragmented market and lack of industry-specific regulations.

Britain remains Europe’s main Islamic finance hub, with Luxembourg and Ireland also hosting Islamic bonds and Islamic investment funds respectively.